News and Blog

The Future’s Bright, The Future is Cog Shaped!

Posted: 25 July 2014

Yes I know we’ve been a bit quiet on the old blog front but Cognation is still going strong.

As many of you are probably aware the EU-funded side of the project is almost completed, and let me tell you it’s been quite a journey, but that doesn’t mean we have any plans to disappear. Whilst all has seemed quiet on the surface the little legs of Cognation have been paddling like hell to move onto the next chapter.

One essential piece of work underway at the moment is the development and awareness raising of Bike Give Sustain.

Bike Give Sustain Logo

This initiative has been developed by Cognation to raise money to maintain the trails across South Wales, continue to promote the brand and encourage people to keep visiting the trail centres.

Currently running as a pilot across Afan Forest Park, Bike Give Sustain is already starting to gain momentum. You may have already bought a raffle ticket to win a stay at Fedwen Fawr, dropped a donation in one of the large boxes at Afan Forest Park Visitor Centre, Bryn Bettws Lodge or Skyline Café. Or you may even have parted with a pound or two at Afan Valley Bike Shed, Lodge Cycles or Skyline Cycles….. If you have we thank you – and not wanting to sound too much like Lenny Henry or Terry Wogan (I’m thinking Comic Relief here) – but your contribution is already making a difference.

A business who has recently joined Bike Give Sustain is Trail 42. Over the last fortnight you may have seen the odd tweet starting to promote their new t-shirts emblazoned with the Y Wâl trail name and Bike Give Sustain logo.

Trail 42″s Y Wal T-Shirt (Men”s)


Trail 42″s Y Wal T-Shirt (Women”s)

From every t-shirt sold 5% is donated to Bike Give Sustain and let’s face it who doesn’t love to buy clothes AND get the feel good factor knowing that you are doing some good with your money.

If Y Wâl isn’t your favourite trail then don’t worry the guys at Trail 42 are already working on the Blade trail t-shirts and have plans to keep going. I myself am rooting for the Rookie trail….. We all have to start somewhere!!!

So next time you are riding in Afan keep your eyes peeled for the Bike Give Sustain logo and part with some of that hard earned cash….we know money is tight but even the smallest donation can make a difference and help keep those trails alive.

If you have no plans to visit over the coming months but still want to donate visit our Facebook page and donate as little or as much as you want via PayPal, some kind guy has set up a direct debit for a monthly contribution to Bike Give Sustain!

We will keep you updated on the progress of Bike Give Sustain and other plans for Cognation as they unfold. In the meantime if you want to get involved or find out more about Bike Give Sustain please get in touch by emailing